Da Vinci Library

Da Vinci Library: What Management is: How it Works and Why it's Everyone's Business
 

Title:      What Management is: How it Works and Why it's Everyone's Business
Categories:      Business Leadership
BookID:      2427
Authors:      Joan Magretta
ISBN-10(13):      1861976453
Publisher:      Profile Business
Publication date:      2003-06-19
Edition:      New Ed
Number of pages:      256
Language:      English
Price:      4.48 USD
Rating:      2.5 
Picture:      cover           Button Buy now Buy now
Description:     

Product Description
This is a book about management, described by guru Peter Drucker as 'a first rate as an introduction for the non-manager and especially for the beginner, but equally excellent as a rounded, complete, and comprehensive 'refresher course' for the most experienced executive.' It is both a beginner's guide and a bible for one of the greatest social innovations of modern times: the discipline of management. Leading business editor Joan Magretta distils the wisdom of a bewildering sea of books and articles into one simple, clear volume, explaining both the logic of successful organisations and how that logic is embodied in practice by management. Newcomers will find the basics demystified. More experienced managers will recognise a store of useful wisdom and a framework for improving their own performance. In general, the book defines a common standard of managerial literacy that will help all of us to lead more effectively.
Amazon.com Review
What Management Is, by former Harvard Business Review editors Joan Magretta and Nan Stone, identifies management as the driving force behind key innovations of the past century and presents a jargon-free look at the way its core principles work. Designed to promote "managerial literacy" up and down the business food chain, as well as among those who simply "want better communities and a better world for our children," the book uses concrete examples to explain fundamental concepts and practices like value creation, the 80-20 rule, and decision analysis in a way that sheds light on them for the uninitiated while providing needed perspective for the more experienced. "Think of this book as everything you wanted to know about management but were afraid to ask," Magretta and Stone write. A comprehensive exploration of the overall process rather than a traditional how-to, in its first section What Management Is examines why and how people work together; the second section shows how ideas are translated into action. With case studies ranging from Old Economy stalwarts like Ford to New Economy upstarts like Dell, along with pioneering nonprofits such as the Nature Conservancy and India's Aravind Eye Hospital, the authors explicitly lay out the basics along with a framework for employing them in a wide variety of situations. --Howard Rothman

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