| Title: | Cases in E-Commerce |
| Categories: | Management of Technology |
| BookID: | 2400 |
| Authors: |
Jeffrey F. Rayport, Bernard J. Jaworski, Jeffrey Rayport |
| ISBN-10(13): | 0072500956 |
| Publisher: | McGraw-Hill/Irwin |
| Publication date: | 2001-05-11 |
| Edition: | 1 |
| Number of pages: | 656 |
| Language: | English |
| Price: | 4.75 USD |
| Rating: |
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| Picture: |
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| Description: |
Product Description 37 Harvard-style cases featuring top companies competing in the New Economy. Cases are organized to facilitate discussion of the decision-making process for formulating New Economy enterprise strategy. The presentation mirrors the organization of the eCommerce textbook written by the authors. |