Da Vinci Library

Da Vinci Library: Cases in E-Commerce
 

Title:      Cases in E-Commerce
Categories:      Management of Technology
BookID:      2400
Authors:      Jeffrey F. Rayport, Bernard J. Jaworski, Jeffrey Rayport
ISBN-10(13):      0072500956
Publisher:      McGraw-Hill/Irwin
Publication date:      2001-05-11
Edition:      1
Number of pages:      656
Language:      English
Price:      4.75 USD
Rating:      0 
Picture:      cover           Button Buy now Buy now
Description:     

Product Description
37 Harvard-style cases featuring top companies competing in the New Economy. Cases are organized to facilitate discussion of the decision-making process for formulating New Economy enterprise strategy. The presentation mirrors the organization of the eCommerce textbook written by the authors.

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