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Title:
Commitment-led marketing: the key to brand profits is in the customer's mind
Authors:
Jan Hofmeyer & Butch Rice
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262
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Strategic marketing: decision making & planning, 3rd edition
Authors:
Peter Reed
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263
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Starting out in marketing
Authors:
A Berndt
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263
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New product development: from initial idea to product management
Authors:
Marc A. Annacchino
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263
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Title:
International marketing strategy, 2nd edition
Authors:
Frank Bradley
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263
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Title:
Principles of international marketing, 9th edition
Authors:
Michael R. Czinkota & Ilkka A. Ronkainen
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263
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Title:
The 11 immutable laws of Internet banking
Authors:
Al Ries & Laura Ries
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264
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Title:
Competitive positions: the key to market success
Authors:
Graham J. Hooley & John Saunders
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264
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Title:
International marketing, 10th edition
Authors:
Michael R. Czinkota & Ilkka A. Ronkainen
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264
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Title:
E-Marketing, 4th edition
Authors:
Judy Strauss & Raymond Frost
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265
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